The DIG

Digital Insights for Growth

7 Key Takeaways From Hubspot's Inbound 2016 Conference

Typically, when considering what type of client or user will be on the receiving end of a product or service, we use the terms “B2B” (business to business) or “B2C” (business to client). Well, ...

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Top 10 Social Media Mistakes E-Commerce Businesses Make

The internet is more accessible to consumers than ever. With wifi hotspots everywhere and smart phones in our hands at all times, e-commerce sales have grown steadily over the past couple of years. ...

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7 B2C Online Marketing Tips to Increase Sales

The internet is more accessible to consumers than ever. With wifi hotspots everywhere and smart phones in our hands at all times, e-commerce sales have grown steadily over the past couple of years. ...

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3 Ways to Outshine Your Competitors’ Online Marketing

Competition has always been, and will always be, a part of marketing. Traditionally, businesses would compete with each other for ad space or air time. While the internet has taken away many of these ...

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How to Nurture Your Facebook Leads Into Sales

Attracting Facebook leads is important, but you need to be able to monetize those leads. The biggest part of converting Facebook leads into sales is creating a trusting relationship with your leads.

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How to Generate Inbound Sales Leads

There was a time when having a great product or service was all it took to have a successful business. Fast-forward to today, where the market is so saturated with competing products that businesses ...

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How to Create Content Your Buyer Personas Will Actually Read

Too often, brands don’t put enough attention on the needs of their customers. Their marketing becomes more about rattling off their product features than creating content their customers will respond ...

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How to Attract Customers: Inbound Marketing Essentials

If you want to attract more customers by using inbound marketing, increasing your website traffic is the first step. The more, quality traffic you can drive to your website, the more likely you’ll be ...

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